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Marketing tips for authors.

Tarthian Empire Companion Non-Fiction for scifi writers @kayelleallen

Sci Fi Guidebooks

Welcome to the Sci Fi Guidebooks section of the site!

You'll find books in this area containing both Science Fiction and Non-Fiction.

Each is a guide to various aspects of my story universe and offers some material not available in the books, including a full lexicon of the Kin language, Felis.


Books in this section include the Tarthian Empire Companion and An Immortal's Guide to Tarth.

Tarthian Empire Companion (non-fiction)

A World-Building Bible and Guide to Writing a Science Fiction Series, Illustrated by Jamin Allen and Kayelle Allen.

For the science fiction writer, this volume teaches you how to build believable worlds, track details of your story, organize your writing, and lay out your story bible. Novice or experienced, you will pick up tricks and tips here. This EPIC eBook Award winning writer shares organizational tips, links to marketing sites, groups supporting writers, science fiction groups, and more.

For the science fiction fan, the Companion reveals the worldbuilding magic that makes Kayelle Allen's Tarthian Empire tick. She shares every character in every book, 10k years of future history, offers inside peeks at scenes and stories, lays out a quick tour of the Empire, and dishes up a surfeit of secrets, all in one illustrated volume. Original art by Jamin Allen and Kayelle Allen.

How to write a Sci Fi series and keep track of characters: The Tarthian Empire Companion #SciFi #AmWriting Click To Tweet

An Immortal's Guide to Tarth (fiction)

A tongue-in-cheek look at what relocating to the Tarthian Empire would be like for the immortals in books by Kayelle Allen. A bit of fiction, written in a non-fiction way, the book offers guidance from Joss Avaton, one of the immortals. Provides dire warnings about who not to cross, and what to do about pesky Mundanes (namely, those annoying humans), and who among the Chosen is not to be trusted.

The role playing game of Peril is spelled out, with downloads for character sheets and rules. Includes a who's who among the immortals, and stats of the players, with never before revealed secrets about Luc Saint-Cyr, Pietas, and others.

A must have for fans of the Tarthian Empire series. This handy guide will inform, entertain, and provide peeks behind the curtain.

If you're immortal and moving to Tarth, you better read this first. Pietas says so! #SciFi #SpaceOpera Click To Tweet


The Author's Secret - Graphic Design for Authors

The Author’s Secret – Graphic Design for Authors

The difference between who you are and what you want to be is what you do. – Zig Ziglar

The Author's Secret - Graphic Design for AuthorsWelcome! You got here because you clicked a link for The Author’s Secret. That’s great!

Hi, I’m Kayelle Allen and I’m the founder of The Author’s Secret. In November 2011, I created a company to support other authors. It was a joy to do and it took a long time for me to decide to put it aside.

I am no longer promoting my graphic design work. Instead, I do it all for myself. I’m writing full time. If you were a client at The Author’s Secret, I still have all your files and can send you backup copies whenever you want. Just email me.


Halloween 2006: birth of a monster that rocked the writing world #MFRWauthor #MFRWhooks

Halloween 2006: birth of a monster that rocked the writing world #MFRWauthor #MFRWhooksTo be honest, I didn’t know I was birthing a monster. I thought it was only a small, innocent creature that would help writers. I had no idea it would end up changing lives, including my own.

The monster was MFRW. Marketing for Romance Writers — a peer-mentoring group open to the entire literary community has opened doors for writers, trained writers in how to handle promotion, introduced friends who would never have met any other way, and paved the way for writers to network all around the world.

I founded the group on Halloween because that year, there were no kids on my block at all and no one was ringing the doorbell. I was bored and going through my email (again) late at night.

When I saw the same marketing question from three different friends, I thought — what if I made a Yahoo group where all of us could ask a question and then whoever knew the answer could post a response? Would anyone be interested in that? I quickly set up the group, named it Marketing for Romance Writers and emailed a dozen friends.

By the end of the year, there were 100 members. Membership climbed as friends recommended the group to friends. We opened the doors to anyone in the literary community, including publishers, personal assistants, and promo companies.

The biggest thing we required was no promo. None. At. All.

Members love that. It’s the thing I’m most often thanked for when members email me. No promo to wade through. Just business-oriented questions, advice, and opportunities. If one person wants to promote a book — they ask for blog spots with other authors, and offer their own in return. If someone wants to hold a blog hop, they can announce it on the group.

MFRW Growth

Today MFRW boasts over 2400 members, and over 7000 members make up our Facebook group. We have a multiple-award-winning magazine. We have over 400 followers on Goodreads and feature our members books in the MFRW Book Place group. On Pinterest, over 1500 people follow us, we have 55 genre related boards, and almost 1000 pins. Want your book cover pinned on our site? Even if you don’t have a Pinterest account, you can take advantage of our presence there. Join our Yahoo group today and you’ll get information. Services and membership are free.

Come share your tweets on MFRW’s monthly Retweet Day. The hashtags #MFRWorg #MFRWauthor and #MFRWhooks help you promote everywhere.

If you have questions about marketing your books, join us. The MFRW motto is “seek, teach, share, learn, succeed.” Services and membership are free.

MFRW Volunteer Staff

Alice Orr, Barbara Donlon Bradley, Carmen Stefanescu, Emerald, Jessica Cale, Kayelle Allen, Libby McKinmer, Lisa Lowe, Lyncee Shillard, Michelle Davis, Mona Karel, Nicole Morgan, Paloma Beck, Reet Singh, Rochelle Weber, Tina Gayle

MFRW Online

Yahoo group (where you can get help)
Kayelle Allen on Twitter
Facebook group

Book Hooks is a weekly meme hosted by Marketing for Romance Writers as part of the MFRW Authors Blog. It’s a chance each week for you the reader to discover current works in progress or previously published books by possibly new-to-you authors. Thank you for stopping by. Please say hello or leave a note in the comments.

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