Halloween 2006: birth of a monster that rocked the writing world #MFRWauthor #MFRWhooks

Halloween 2006: birth of a monster that rocked the writing world #MFRWauthor #MFRWhooksTo be honest, I didn’t know I was birthing a monster. I thought it was only a small, innocent creature that would help writers. I had no idea it would end up changing lives, including my own.

The monster was MFRW. Marketing for Romance Writers — a peer-mentoring group open to the entire literary community has opened doors for writers, trained writers in how to handle promotion, introduced friends who would never have met any other way, and paved the way for writers to network all around the world.

I founded the group on Halloween because that year, there were no kids on my block at all and no one was ringing the doorbell. I was bored and going through my email (again) late at night.

When I saw the same marketing question from three different friends, I thought — what if I made a Yahoo group where all of us could ask a question and then whoever knew the answer could post a response? Would anyone be interested in that? I quickly set up the group, named it Marketing for Romance Writers and emailed a dozen friends.

By the end of the year, there were 100 members. Membership climbed as friends recommended the group to friends. We opened the doors to anyone in the literary community, including publishers, personal assistants, and promo companies.

The biggest thing we required was no promo. None. At. All.

Members love that. It’s the thing I’m most often thanked for when members email me. No promo to wade through. Just business-oriented questions, advice, and opportunities. If one person wants to promote a book — they ask for blog spots with other authors, and offer their own in return. If someone wants to hold a blog hop, they can announce it on the group.

MFRW Growth

Today MFRW boasts over 2400 members, and over 7000 members make up our Facebook group. We have a multiple-award-winning magazine. We have over 400 followers on Goodreads and feature our members books in the MFRW Book Place group. On Pinterest, over 1500 people follow us, we have 55 genre related boards, and almost 1000 pins. Want your book cover pinned on our site? Even if you don’t have a Pinterest account, you can take advantage of our presence there. Join our Yahoo group today and you’ll get information. Services and membership are free.

Come share your tweets on MFRW’s monthly Retweet Day. The hashtags #MFRWorg #MFRWauthor and #MFRWhooks help you promote everywhere.

If you have questions about marketing your books, join us. The MFRW motto is “seek, teach, share, learn, succeed.” Services and membership are free.

MFRW Volunteer Staff

Alice Orr, Barbara Donlon Bradley, Carmen Stefanescu, Emerald, Jessica Cale, Kayelle Allen, Libby McKinmer, Lisa Lowe, Lyncee Shillard, Michelle Davis, Mona Karel, Nicole Morgan, Paloma Beck, Reet Singh, Rochelle Weber, Tina Gayle

MFRW Online

Yahoo group (where you can get help) https://groups.yahoo.com/group/MarketingForRomanceWriters/
Twitter https://twitter.com/MFRW_ORG
Kayelle Allen on Twitter https://twitter.com/kayelleallen
Facebook group https://www.facebook.com/groups/mfrwauthors/
Goodreads https://www.goodreads.com/group/show/161092-the-mfrw-book-place
Pinterest http://www.pinterest.com/mfrworg/

Book Hooks is a weekly meme hosted by Marketing for Romance Writers as part of the MFRW Authors Blog. It’s a chance each week for you the reader to discover current works in progress or previously published books by possibly new-to-you authors. Thank you for stopping by. Please say hello or leave a note in the comments.

About Kayelle Allen

Kayelle Allen did a tour in the US Navy, where she climbed around airplanes (on the ground of course) fixing black boxes that helped pilots find their way home. She wrote her first science fiction novel at 18, and to this day, it's hidden under the bed, where she vows it will remain. Gems from it, though, launched several series in her galaxy-wide universe of stories. From childhood, Kayelle was the victim of an overactive imagination and inherited the Irish gift of gab from her mother. From her father, she got a healthy respect for mechanical things. No wonder she writes Science Fiction and Fantasy peopled with crazy androids, mythic heroes and warriors who purr.
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23 Responses to Halloween 2006: birth of a monster that rocked the writing world #MFRWauthor #MFRWhooks

  1. MFRW is so helpful for authors needing advice. I’m happy I’m part of this huge online family.

  2. Happy Founders Day, Kayelle!

  3. janwal says:

    What a great idea you had. I read every post with interest and have learned much. I always tell people it’s not just for romance authors.

  4. Thank you for all you do for this group.

  5. You founded a great organization, Kayelle, and a lot of us have benefited from it. Thank you.

  6. henhousepublishing says:

    This is a generous service you provide and I’m sure all of us who participate are grateful.

  7. Love this group. Thank you for setting up and making certian it’s not just another “buy my book” sight.

  8. Best Halloween present ever!

  9. And we are so glad you did!

  10. This is such a great group, the support and learning is endless.
    Happy birthday!

  11. The volunteers and the members are the real power behind this group. MFRW would be nothing without them.

  12. Dee Owens says:

    Awesome support for authors of any genre!